While competing as a runner in college, Dave Spandorfer took a class on social entrepreneurship that gave him insight into that space. He thus developed an interest in creating a company that melded a socially conscious mission with a world-class product.
Shortly after that class, Janji was born. Their mission is to develop the world’s best travel running gear. They develop lines based around a specific country, working with local artists to inspire their designs. Once the line is complete, 5% of the proceeds from that line go to funding clean water access in that country.
On this episode of The Social Entrepreneurship & Innovation Podcast, Dave discusses how Janji’s design and manufacturing process became more immersive, the strategies and tactics that contributed to their recent rapid growth, and what he is looking forward to in Janji’s future. He also touches on some resources that were important to his personal and business development, as well as Janji’s travel sidearm, Janji Travel, that allows customers to get a taste of Janji’s immersion process.
“You see all these stats of the rates of failure for people who start businesses. If we are going to start something, we knew we had to do something that would affect positive change in the world. We wanted to find a way to use running as a power to make the world a better place because it had been this power to make our own lives better.” — Dave Spandorfer, Janji
- How Janji has evolved since its inception seven years ago
- What specific strategies and tactics have contributed to Janji’s recent growth
- Janji’s overall mission to make a difference through enabling people to explore the world
- Dave’s voracious reading habit, including his recommended reads
Links from the Episode:
- Janji (Website)
- Janji (Instagram)
- Janji Travel
- The Hard Thing About Hard Things by Ben Horowitz
- Range by David Epstein
- Shoe Dog by Phil Knight
Building a Better World, Together
Grow Ensemble, a 1% For the Planet business member, is an Impact Media + Marketing company on a mission to make more sustainable living and business the norm.