Bonus Material: Download the Companion for this Episode
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Madeleine Shaw is an accomplished social entrepreneur best known for co-founding Lunapads, a multiple-award-winning East Vancouver-based environmentally friendly company that is dedicated to creating sustainable solutions for positive periods. With the help of their customers, Lunapads is responsible for diverting over 20 million disposable pads and tampons from North American landfills every year. But Madeleine is not involved in the day-to-day of Lunapads at this point.
Instead, Madeleine is focusing much of her time on her newest venture, NestWorks, a co-working space that lends itself to integrating a work/life balance between families. As both an entrepreneur and mother herself, helping others find a balance between their professional and personal lives to achieve success in both is something she is very passionate about.
Madeleine is also working on a book that she considers a “manifesto of encouragement,” targeting potential social entrepreneurs who have either a small or big idea for how to use their socially responsible business to impact the world but aren’t sure how to move forward. Through her own experience, she tells stories that she hopes will inspire more people to pursue entrepreneurialism and make their individual impacts to help make the world a better place.
In this episode, Madeleine shares many valuable insights from her journey in the entrepreneurial space. We learn more about the motivation behind NestWorks and her own experiences as an entrepreneur trying to find balance between work and family. She also shares key advice she would have had for her younger self, her tips for aspiring entrepreneurs, and what she’s doing to help inspire those seeking to make a difference.
Bonus Material: Download the Companion for this Episode
“The way you find them is you tell them a great story about what you’re trying to create. Then they fall in love with it. You’re super nice to them, and you’re respectful of them, and you listen to them. You make them part of it, and you allow them to be part of it, and you build it together.” –Madeleine Shaw
Topics Discussed:
- Madeleine’s newest venture, NestWorks
- Debunking the entrepreneurial lone wolf myth
- How to find the perfect potential collaborator
- The integration of work and family
- Important life advice for young innovators
Links from the Episode:
- G Day
- Nestworks
- Groundswell
- Madeleine on LinkedIn
Give this article from James Christie a read to get to know even more about SustainableUX and what they do!
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Grow Ensemble, a 1% For the Planet business member, is an Impact Media + Marketing company on a mission to make more sustainable living and business the norm.
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